Articles: How to Become a Design Entrepreneur

Ten Steps to Become a Design Entrepreneur | Steven Heller, SVA NYC

  1. Determine what the community / society in which you live needs.
  2. Conceive of ideas that will address those needs.
  3. Determine who is the audience for these ideas.
  4. Use design to frame and communicate these ideas.
  5. Turn these ideas into conceptions and prototypes.
  6. Identify the fabricators who will transform these ideas into products.
  7. Reassess the product in light of the needs and wants of the audience.
  8. Fine tune the product so that it is ready for the market.
  9. Develop marketing strategies for promoting and selling the products.
  10. Deliver the final product to the audience / consumer.